Nathan Tafoya

Mid America Pet Food Celebrates $40 million Manufacturing Expansion

Mid America Pet Food‘s (aka VICTOR Super Premium Pet Food) ribbon-cutting ceremony was a great success on Tuesday, May 9, 2023.

Thanks to KLTV 7 for covering this project: KLTV Channel 7 News Broadcast

MPEDC staff and board members attended this event to celebrate the $40 million expansion, which totals 117,000 square feet. The project also adds ~14 new jobs, bringing total company employment ~200. Congrats y’all!!

Happy #EconomicDevevlopmentWeek!!!

MP Celebrating Holidays the Texas Way . . . with “Boots & Bells” Theme

The City of Mount Pleasant is hosting Boots & Bells: An Olde West Christmas from November 5 through December 23, 2021.

Now in its second year, Boots & Bells will feature more than 1 million Christmas lights adorning the Titus County Courthouse Square, Caldwell Park and City buildings and businesses along the horse-drawn carriage ride route. Along with a free concert series every Saturday, a Christmas parade (put on by the Rotary Club of Mount Pleasant), and a “Walk Through Bethlehem” immersive experience, Mount Pleasant will be a joyous place to visit this holiday season.

MPEDC Launches New Tool Designed to Assist Small and Emerging Business

Once of MPEDC’s biggest announcement during Economic Development Week was the launch of SizeUp, an empowering tool that provides markets research and business intelligence to help small and emerging businesses. The platform is free for the entire community.

SizeUp Mount Pleasant is a sophisticated business intelligence platform that allows small businesses to receive high quality data to help their company make better decisions around competitive benchmarking, customers, suppliers, even marketing and advertising. MPEDC’s tool is customized to include regional data from 11 surrounding communities to give our businesses the best comparative data possible. Temporary Link (will be on our website soon):

Mount Pleasant, small businesses can now access industry-specific and hyperlocal information to help them continue to grow and make smarter decisions using Big Data analysis. The research is individually customized for each company. By using the website service, small businesses are able to:

  1. Rank their business performance compared to industry competitors
  2. Discover potential customers, suppliers, and better understand their competitive landscape
  3. Optimize advertising to target ideal customer segments

SizeUp Mount Pleasant helps to level the competitive business playing field by providing small businesses with similar market research that typically only large corporations can afford to access by contracting multinational management consulting companies or hiring internal research analysts.

Please look for the native version of the tool on our website in the Small Business section in the upcoming week.

MPEDC Wraps Up Economic Development Week 2021 with Announcements

MPEDC wrapped up the 2021 Economic Development Week (May 9-15) with TWO exciting announcements and some volunteerism:

1) ANNOUNCEMENT: Earlier this month, City Council voted to transfer a Revolving Loan Fund valued at $234,000 to MPEDC to assist small & emerging businesses. The fund had only been used once in the past 20 years. MPEDC is excited to put these funds to work! Stay tuned for official roll-out.
2) ANNOUNCEMENT: MPEDC teamed up with the AMAZING SizeUp team to roll out a new business intelligence tool to help small businesses. MPEDC’s tool is customized to include regional data from 11 surrounding communities to give our businesses the best comparative data possible. Temporary Link (will be on our website soon): The tool will also be available in the Small Business section of our website.

3) VOLUNTEERISM: This week, all MPEDC staff volunteered with other community members to role play in the Chamber of Commerce’s “Nonprofit Day: Life Simulation” for the 2021 Mount Pleasant Leadership Class. The simulation is hosted by the National Credit Union & the Mount Pleasant Texas Chamber of Commerce to bring awareness to poverty & decision-making behavior of varying socio-economic groups under simulated financial pressures. What an empowering and eye-opening experience for our future community leaders! Mount Pleasant has an amazing nonprofit community! Thank you for the opportunity to participate, Mount Pleasant Texas Chamber of Commerce.


  #economicdevelopment #community #EDW2021


Mixed-Use Development Announcement: Anderson Towne Crossing in Mount Pleasant, TX

Anderson Towne Crossing in Mount Pleasant, TX Repurposes Former City Water Supply & Lake for Mixed-Use Development

MPEDC is excited to finally go public the following video & images of Anderson Towne Crossing

The 117-acre mixed-use development will redevelop/re-purpose an underutilized City-owned lake (former City water supply) & leverage a high-traffic location along Interstate 30 & Highway 271 to bring new commercial & housing opportunities to Mount Pleasant, TX. 

A 64,000 SF Atwoods kicked off the project (target opening date of November 2020) and development is expected to begin in mid-2021 on Anderson Towne Center.

More Info: At its City Council meeting October 6, 2020, the City of Mount Pleasant, Texas passed another milestone & learned more about a new mixed-use development planned for the north side of Mount Pleasant along I-30. You can watch the City Council meeting here (54 minute, 24 second mark).

MPEDC Launches COVID-19 Business Resource Center

MPEDC Announcement:

MPEDC has created a Business Resource Center to help answer business-related questions.

Visit this link:

A lot of people are working hard to help mitigate the impact of COVID-19 on our businesses & community. We hope this adds some value and helps ease the process for 

Please let us know if you have any recommendations. Y’all be safe. 💪 You’re not alone.

#StayHome #Together #SharedSacrifice 

#MountPleasant #Business #FlattenTheCurve